Within its efforts to make flying more sustainable, Brussels Airlines is now offering its customers the option to neutralize the carbon emissions of their flights in the same transaction as their booking, with a single click. After flight selection, passengers can choose one of three options to fly CO2-neutral.
The first option is to use SAF that is currently produced from residual biogenic materials and directly reduces CO2 emissions. A second option is to support high quality carbon offset projects run by the non-profit organization myclimate. These promote measurable climate protection by not only reducing CO2 but also locally improving the quality of life and biodiversity.
The third option is a combination of the first two. What is new is that these options can now be selected while booking, making it more convenient and attractive for the customer. Payment is made when buying the flight ticket, thus making CO2-neutral flying for passengers significantly easier.
Furthermore, Brussels Airlines encourages these options by awarding additional status and award miles to Miles&More members.
Since launching the option on its website last Thursday, Brussels Airlines has seen a preliminary conversion rate of nearly 7%, above its initial target of 5%.
In the coming years, Brussels Airlines and the Lufthansa Group plan to offer customers significantly more sustainable travel options. The basis for this new service is the digital solution "Compensaid," developed in 2019 by Lufthansa Innovation Hub.
Since 2019, Lufthansa Group has already been offsetting carbon emissions of its employees' business-related air travel by using myclimate carbon offset projects.
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Wow! Stunning! Hilton seems to be taking Africa by storm. Just a couple of years back, they opened the first ever in Eswatini.
Wonderful event and topics discussed, hopefully we see the manifestations in our African airline businesses in the nearest future. Kudos to you all.
Hi, I'm Lucy. Please how do I embark on my travel/ tour business. I am newbie and help..
Prices in the Sol Torremolinos Don Pablo are the same than two weeks ago.
Good location astounding but the staffs are rude and they make me wait so long for the service. They charge me more than what is on the website and did not refund me the manager is not helping with the issue
WoW. Amazing Review. 👍
I spent the holidays here, I don't know why but during the holidays their reception smells like a piss Id rather not spend my special occasions here
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