Etihad Airways and Tencent Holdings Limited (Tencent) have signed a Memorandum of Understanding (MoU) to promote the growth and development of innovation and digitalisation for the tourism industry.
Through the collaboration, Etihad Airways aims to enhance guest experience and broaden customer choice, as well as elevate its engagement with Chinese visitors.
Etihad Airways will leverage Tencent’s cloud computing capabilities and social media platforms such as WeChat, the largest social media platform in China with over one billion monthly active users, to better support its customer engagement strategy in China, and other potential regions across global network via accessing Tencent’s network and ecosystem partners.
As part of the collaboration, Etihad Airways has launched its own mini programme on WeChat, becoming one of the pilot international airlines to offer this service on the WeChat platform.
Mini programs allow brands to interact with WeChat users through provision of advanced features within the WeChat environment, without requiring the need for separate App downloads or interfaces.
Etihad Airways launched its WeChat public account in 2016, and the mini program is expected to boost its outreach to Chinese audiences.
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Wow! Stunning! Hilton seems to be taking Africa by storm. Just a couple of years back, they opened the first ever in Eswatini.
Wonderful event and topics discussed, hopefully we see the manifestations in our African airline businesses in the nearest future. Kudos to you all.
Hi, I'm Lucy. Please how do I embark on my travel/ tour business. I am newbie and help..
Prices in the Sol Torremolinos Don Pablo are the same than two weeks ago.
Good location astounding but the staffs are rude and they make me wait so long for the service. They charge me more than what is on the website and did not refund me the manager is not helping with the issue
WoW. Amazing Review. 👍
I spent the holidays here, I don't know why but during the holidays their reception smells like a piss Id rather not spend my special occasions here
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